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CRCF to lead first nonprofit webinar on Cattaraugus Gives, peer-to-peer fundraising

Mon, Oct 5th 2020 02:00 pm

The Cattaraugus Region Community Foundation’s Nonprofit Link and Learn Seminar Series will kick off Friday, October 23, with the webinar “How Peer-to-Peer Fundraising Can Ignite Your Cattaraugus Gives Campaign.”

This webinar, led by Kirk Windus, CRCF communications and fund development manager and Cattaraugus Gives organizer, will discuss how peer-to-peer fundraising can take Cattaraugus Gives participants’ campaigns to the next level. On average, organizations using peer-to-peer fundraisers during giving day campaigns raise over three times more than organizations that do not.

The webinar will be held via Zoom from noon to 1 p.m. Organizations can register for the webinar at www.cattaraugusgives.org/info/trainings.

According to Windus, peer-to-peer fundraisers help expand the reach and scope of a fundraising campaign, help organizations engage new donors and portray a more authentic message to an organization’s current and potential supporters.

The goal of the webinar to help equip participating nonprofits with tools to build on the success of Cattaraugus Gives, which raised just short of $111,000 for 70 nonprofits in 2019.

“Cattaraugus Gives participants saw some real success in 2019,” said Windus. “We know that Cattaraugus Gives will be even more important this year as nonprofits face the financial impact of the COVID-19 pandemic.

“One way for nonprofits to be even more successful and build on last year’s momentum is peer-to-peer fundraising,” Windus added. “Peer-to-peer can help create the ‘viral’ effect for a fundraising campaign, which can lead to noticeable and substantive growth and success.”

Later this year, Tyler Threehouse, a local attorney specializing in estate planning and asset protection and a CRCF board member, will lead a second webinar “How to Discuss Planned Giving with Donors,” focusing on helping nonprofit professionals discuss estate planning with donors.

Threehouse of Threehouse Law Firm, P.C. will discuss how to speak to donors and prospective donors about planned giving, including suggestions for how donors can set up their estate plans to properly allow for planned gifts.

Threehouse will also discuss how to talk to donors about estate planning to protect their assets and maximize their charitable contributions to continue their legacy. Topics will include trusts and wills as well as a brief overview of the estate administration process.

The second webinar will be held Friday, Nov. 13 at Noon, also via Zoom. More details about the session are to follow at a later date.

The Cattaraugus Region Community Foundation is the area’s supportive, responsive and trusted community foundation. Established in 1994, CRCF is growing good by connecting donors to the causes they care about most in the region. Grants from the foundation support many areas, including education, scholarships, health care, the arts, community development, human service, and youth development. To learn more, call (716) 301-CRCF (2723), email [email protected], or visit online at www.cattfoundation.org. CRCF is also on Facebook (facebook.com/cattfoundation) and Twitter (@CattFoundation).